Atari plans to open an online casino and establish other games around its token.

Atari’s impressive increase and fall in the early days of the video game market is the stuff of legend, and the brand name has been circulated various video game publishers in decades given that without ever recreating the level of success it reached in the 1970s and 80s.

Atari believes that blockchain could be the secret to bring back the once-sterling brand; the company appears intent on making its Atari Token as beneficial and versatile as possible.

Case in point: this week, Atari revealed a partnership with Unikrn, an online wagering platform that lets users wager on expert sports and esports matches, in addition to on their own performance in choose head-to-head online video games.

Atari Token holders will have the ability to use the cryptocurrency on the Unikrn platform, which likewise offers things like loot boxes and game keys. On the other hand, Unikrn will access to traditional Atari video games such as Pong, Asteroids, and Centipede in some kind.

” Unikrn and Atari are pioneers in the video gaming market, altering the world around us with imagination and innovation,” said Unikrn co-founder Rahul Sood, in a release. “We understand [that] betting will be a significantly driving force in the game market’s future development, and we can’t wait to get the advantages of this collaboration to Unikrn’s community.”

No timeline has actually been developed for the fruits of this collaboration, although a release recommends that the partnership will “accelerate” Unikrn’s adoption of the Atari Token.

Unikrn has its own Ethereum-based UnikoinGold cryptocurrency, which is used for wagers and can also be earned by trading in-game skins from the video games Counter-Strike: Global Offensive and Dota 2. Users can transfer a large selection of cryptocurrencies into the platform, including Bitcoin, Ethereum, XRP, TRON, and Dogecoin.

In May, Atari revealed a partnership with Arkane Network to integrate the Atari Token within its game development platform, enabling game developers to execute the token for buying, offering, and trading assets.

Atari is currently holding a pre-sale for the Atari Token ahead of a prepared public sale this summer.

The business intends to open its own exchange in late summer, as well as get the Atari Token listed at other crypto exchanges. Atari will likewise open an online gambling establishment that uses the token.